Sony will preview its V2.0 firmware for the BURANO and showcase a full virtual production ecosystem on its stand.
GTC Patron Sony, will once again be exhibiting at BSC Expo 2025, showcasing its extensive and ever-growing range of filmmaking and distribution technology. Its Cinema Line range will be on show previewing its latest updates.
This BSC Expo will also see its first full virtual production ecosystem on the Sony booth, showcasing its state-of-the-art VERONA display combined with VENICE 2 flagship camera and its Sensor Extension kit. The solution will incorporate Sony’s latest virtual production toolset, which improves the pre-production process and total colour management, so visitors will be able to see the full extent of the creative potential unlocked by virtual production.
Alongside the Virtual Production ecosystem, Sony will be showcasing its range of cinematography workflow tools such as Ci Media Cloud, RAW viewer and Catalyst Browse.
Visitors will be able to experience Sony production technology to its fullest, with a section of the booth dedicated to Sony’s BVM-HX3110 Master monitor featuring its sharp details, rich colours and peak luminance of 4000 cd/m².
Announced last year, the BURANO Camera V2.0 firmware update is expected from May 2025 or later and will include:
Sebastian Leske, Head of Cinema Business Development says:
We are excited to return to BSC Expo this year to share with our customers all the exciting things we have been up to. This year we intend to highlight the mobility of our products and the comprehensive scope they cover for content creators.
They range from our BURANO, now more powerful than ever with a firmware update which offers a host of improvements, to our ever-expanding group of workflow solutions, such as Ci Media Cloud, our asset management solution. This allows remote team members to instantly review dailies footage, streamlines post-production workflows with Da Vinci Resolve integration and creates faster, simpler VFX turnarounds with automated VFX pulls.
As well as being able to see all this technology up close, visitors will also have the opportunity to experience and talk to Sony experts, whose wealth of knowledge should support any filmmakers’ or enthusiasts' queries.